Colour Theory

Colour theory is the study of how colours work together and how they affect our emotions and perceptions.

At some point, we’ve all experienced the ways in which colour can affect us. For some people, seeing the green in nature on their daily walk / run is an instant mood booster.Instantly feel a little better wearing a favorite blue / yellow jumper / dress.Colour therapists believe that colour can enter our bodies either through our eyes or skin. Each colour we can see has its wavelength and unique frequency. Each unique frequency has a different effect on people and is used for different purposes. Warm colours are typically used for stimulating effects, while cool colours are used for calming effects. For example

  • Red is used to energise or invigorate a person who might be feeling tired or down. However, red may also trigger people who might already be tense.
  • Blue is renowned for its calming properties. It's often used to reduce stress and anxiety, create a sense of tranquility. Darker shades of blue are also thought to have sedative properties and may be tried for people who experience insomnia or other sleeping disorders. 
  • Green is the color of nature, and according to chromatherapists, it can help relieve stress and relax a person. 
  • Yellow can be used to improve your mood and make you more happy and optimistic. 
  • Orange, much like yellow, can be used to elicit happy emotions from people. The bright warm color is also thought to be able to stimulate appetite and mental activity
  • Purple, especially its lighter shades like lavender, is associated with calmness and spirituality. It can have a soothing effect on the mind and nerves.
  • Pink is often associated with love and comfort. It’s known for its calming and reassuring qualities—especially in softer shades. 
  • Although not strictly a colour, white is often used to symbolise purity and cleanliness. It’s known for its ability to create a sense of space and clarity. White is often used in spaces where focus, clarity, and cleanliness are important—such as offices or medical facilities.

Things to Consider 

While the premise of colour therapy is that certain colours elicit specific emotions from most people, this isn't always the case. Human beings are unique. The effects of certain colours on people may range from person to person. Colours most people might find calming or soothing might be anxiety-inducing or depressing to others. Colour theory enables you to pick colours that go well together and convey the right mood or message for you.